Latest Marketing Videos

Dominic Gallello: Mental Health, LGBTQ+, Data & Technology

Dominic Gallello is the CMO at Badoo, helping to unlock the next era of growth by infusing clarity and purpose into this 425 million member community. In this interview for ad:tech London, Dominic talks to Sam Tidmarsh about Badoo’s support of the LGBTQ+ community, the male mental health crisis, whether we can use technology to… Read More

TFM 2019: Emma-Lily Pendleton, Editor-In-Chief, Canon Europe Pro

Underpinning Emma’s creative outlook is the ability to understand objectives, discern trends and digest analytics. In this interview, Emma talks about whether the power of content is measurable. Join Emma on the Content & Social Strategy Theatre at 12.40 on Thursday. International Content Marketing Awards ‘Editor of the Year’, Emma-Lily Pendleton started her career in… Read More

TFM 2019: Gareth Mellor, UK & EU Marketing Director at Kobalt Music Group

As UK & EU Marketing Director, Gareth leads the marketing strategy at one of the music industry’s most innovative and progressive music companies – Kobalt Music Group. Gareth discusses topics from his favourite musicians, to developing an agile, creative marketing strategy. Join Gareth on the Content & Social Strategy Theatre at 10.15 on Thursday as… Read More

TFM 2019: What everybody gets wrong about digital transformation

Tom Goodwin previews his keynote appearance at Technology for Marketing 2019 Everyone is talking about digital transformation but nobody knows what it is. We keep talking about the ever faster change in the world, but is that actually true? 5G, AI, Voice, Robots, Drones all seem to be promised as the sparks of change in… Read More

TFM 2019: Why you don’t always need ‘big’ data to build a better customer experience
Sitting down with Technology for Marketing conference producer Sam Tidmarsh at Disruptive LIVE, Sanjit Badhan explains why you don't always need 'big' data to build a better customer experience. Instead, it's about using the right data, effectively. Visit our show for free to see Sanjit speak about how "customer relationships need purpose and people". It’s... Read More

TFM 2019: Branded content, purpose and creativity: a conversation with Andrew Canter

TFM 2019 Conference Producer Sam Tidmarsh sits down with Andrew Canter, Global CEO of the BCMA, to discuss branded content, purpose, creativity and agencies. Andrew helped launch Media Planning Group (Havas) in 1996 after joining from Young & Rubicam, and now runs the Branded Content Marketing Association, the leading global association for branded content practitioners,… Read More