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Apple to launch first European development centre

Thu 21 Jan 2016

Apple coding kids

Apple has announced plans to launch its first iOS app development centre in Europe. The location will be in Naples, Italy, with the centre aiming to teach youngsters how to code.

The announcement was made on 21st January 2016 and explained how the centre would provide students (children and young adults) the practical skills and training required for developing iOS apps for “the world’s most innovative and vibrant app ecosystem”.

The centre will support teachers and provide a specialised curriculum that will prepare the youths to be a part of Apple’s developer community. In addition to this, Apple will be working with partners throughout Italy who give developer training that complements the curriculum, thus creating extra opportunities for the students.

By creating the development centre, it will add to job opportunities in Italy. With the app store responsible for more than 75,000 jobs in Italy, the centre has the potential to grow that number. Examples of this success include IK Multimedia, which has had more than 25 million downloads since its first app was launched in 2009. Meanwhile, Musement, which was opened in 2013, is now available in seven languages in 300 cities across 50 countries.

In addition, European developers have earned more than 10.2 billion euros (£7.8 billion) from the App store.

Roberto Macina, CEO and founder of app company Qurami, said that Apple’s continued innovation has inspired them to create the best mobile experiences and make their customers’ lives just a little bit easier. “Apple’s app ecosystem is the anchor for our business, and developing across Apple’s operating systems has enabled us to easily and quickly bring the Qurami experience to iPhone, iPad and Apple Watch users.”

Apple CEO, Tim Cook commented: “Europe is home to some of the most creative developers in the world and we’re thrilled to be helping the next generation of entrepreneurs in Italy get the skills they need for success.

“The phenomenal success of the App Store is one of the driving forces behind the more than 1.4 million jobs Apple has created in Europe and presents unlimited opportunities for people of all ages and businesses of all sizes across the continent.”


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