Cloud computing’s underappreciated eco-friendly credentials – and a reminder that in the data centre “Going Green” can also mean lower costs.
Thu 3 Apr 2014

One possibly neglected element of most service providers’ pitch is how eco-friendly the cloud is using fewer and more efficient machines and lower climate control costs for example. There is still a question mark over whether companies really care how green they are (beyond PR considerations) but one of the pluses of cloud is its greener because it uses fewer resources which will also make it cheaper.
Excerpt
“It is pretty easy to see, fewer machines equals fewer dollars spent. Servers can be extremely expensive to purchase and maintain, and with such a low utilization rate, enormous amounts of cash are flying out the window. Data loads vary, but you must have enough servers to handle the peak times. The rest of the time these extra machines are sitting idly.”