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Latest VR publications


How XR is revolutionising the customer experience
AR and VR applications will creep into our everyday lives as part of the fabric of our customer experience, writes Daryn Mason The best customer experiences are often ambient; they just happen without you noticing.  To get this right, organisations need to focus on personalisation and effortless execution. And they need to do this at... Read More

Programmer completes cycle journey of UK in virtual reality with Google data

A software developer who created a ‘Virtual Britain’ using Google Street View data has completed a 932-mile journey across the country from the relative comfort of his home. Aaron Puzey used a Gear VR headset in combination with a low-cost Bluetooth cadence monitor and an Android smartphone to generate a virtual cycle route down the… Read More


AOL acquires Ryot to create ‘world’s largest’ VR news network

AOL has today announced the acquisition of immersive media company Ryot Corps, whose VR news services will be rolled into The Huffington Post to create the ‘world’s largest 360° and VR news network’. Announcements were made by Ryot CEO and founder Bryn Mooser and Arianna Huffington at a new subdomain at the Huffington Post. The… Read More


How technology is accelerating construction at Gaudí’s Sagrada Familia

A recent trip to Barcelona afforded a visit to Antoni Gaudí’s stunning architectural venture the Sagrada Familia. Construction began in 1882, with work on the impressive Catholic church due to continue until at least 2026. Today the site, which was listed as a world heritage destination in 2005, welcomes over 3.5 million international visitors every… Read More


South Korea to build VR relations with China

South Korea has announced its plans to strengthen cooperation with China to develop and market virtual reality (VR) projects. According to a local report, the South Korean Ministry of Science, IT and Future Planning is holding a cross-national VR business event in Shanghai tomorrow which will bring together over 60 regional companies in the VR sector… Read More