Latest salesforce publications

Salesforce has added to its extensive portfolio of cloud products with two new cloud platforms for the consumer goods and manufacturing industries.

The CRM giant said the two platforms will help companies in both industries adapt to transformational trends brought about by AI, blockchain, IoT and 3D printing that are forcing them to become more customer-centric.

Salesforce’s 2019 spending spree crosses $17.6 billion threshold with ClickSoftware buy Salesforce has announced it has acquired field service software company ClickSoftware for $1.5 billion, just days after finalising the $15.7 billion Tableau deal. ClickSoftware is an Israeli company that provides field management software – in other words, tools that enable companies to monitor employee… Read More

Salesforce joins forces with Alibaba to open door to Chinese market Salesforce has announced a strategic partnership with Alibaba that gives the Chinese cloud giant exclusive selling rights to Salesforce’s CRM software. Alibaba will sell Salesforce’s cloud services to customers in mainland China, Hong Kong, Macau and Taiwan. The partnership will also see Salesforce become… Read More

Salesforce continues to diversify beyond CRM with 11-figure acquisition of data analytics company CRM giant Salesforce is ramping up its analytics efforts in a big way, announcing the acquisition of data visualization giant Tableau Software for $15.7 billion (£12.38 billion) in an all-stock deal. The news comes just days after Google bolstered its own analytics… Read More

Cloud giant launches first blockchain product, based on the Hyperledger Sawtooth framework CRM heavyweight Salesforce has launched a blockchain platform that it said will “extend” CRM by enabling organisations to build trusted networks of partners. Announced at TrailheaDX, Salesforce’s fourth annual developer conference, Salesforce Blockchain enables organisations to share distributed ledgers between partners and third… Read More