fbpx

Latest Personalisation publications


“A digital, scalable outfit recommendation tool”. How leading online fashion retailer Zalando is driving efficiency and growth through AI...

Melissa Weston is Marketing Lead, UK & Ireland, for leading fashion eCommerce firm Zalando SE. She sat down with Sam Tidmarsh over coffee to discuss the power of AI and ML algorithms in tailoring the online customer experience So tell me about you. Where did your career start? During university I was part of the… Read More