Neel Arora

Head of eCommerce (Zone EMENA) at Nestlé Purina Petcare Europe



Neel Arora is a 8-year eCommerce FMCG veteran. A mechanical engineer by training, Neel started his career at British Steel as an engineer. Neel then joined PepsiCo moving from factory to head office in category managment. From there, Neel discovered his love of all things eCommerce stumbling across the lesser known Ocado Business in 2011. Neel then joined Amazon.co.uk, a transformational experience where he learnt about retail, buying and of course working inside an exponentional organisation. In 2015 Neel joined Nestle first leading the UK team and more recently the EMENA business. He leads an above market eCommerce business based in Barcelona, selling across Europe